DataCamp acquires AI learning platform Optima as it plans to create ‘the AI learning engine of the future’
Optima’s Founder and CEO Yusuf Saber will join DataCamp as Chief AI Officer, alongside the rest of Optima’s staff. Saber will lead DataCamp’s AI operations from the UAE.
“Optima was built to embed intelligence directly into the learning experience, so we can intuitively adjust each lesson to who a learner is and what they already know. From our first conversation with the DataCamp team, it was clear how much our visions aligned,” Saber comments. ”By bringing Optima’s AI-native learning experience into DataCamp’s global platform, I think we have the opportunity to set a new standard for how people learn online.”
DataCamp says the acquisition increases its market share at a key time, as it expects to reach $100 million in annual recurring revenue before the end of next year. It now has 18 million learners on the platform and 6,000 B2B business customers.
“DataCamp is turning the page on an era of online learning defined by static and generic content,” adds Jonathan Cornelissen, co-founder and CEO of DataCamp. “The field of data and AI is evolving faster than ever, and DataCamp is focusing on dynamic, human-centered learning to help people and organizations thrive amid upheaval. With the Optima team now part of DataCamp, we’ve never been better placed to redefine how organizations move their people along the learning curve.”
