Startup Tandem by Early Years aims to ‘reinvent screen time for early years learning’
Tandem by Early Years, a new learning platform, says it is aiming to “reinvent screen time for early years learning” with its new generative AI technology.
Founded by former clinicians and technologists Rob Hughes and Alastair van Heerden, Tandem uses AI to create personalized storybooks and activities for children aged between two- and eight-years-old.
Content is adapted to each child and is said to reflect family dynamics, cultural relevance, and accessibility needs.
Hughes comments: “Tandem is our solution to a challenge we’ve seen time and again. Parents want to spend quality time with their children, but life gets in the way. We’re using technology to make that easier, turning screens from a passive experience into a tool for creativity and connection.”
Tandem, recently won the 2025 Isle of Man Innovation Challenge, which attracted more than 100 entrants from 20 countries. All winners received six months of access to the Isle of Man’s ecosystem of mentors, investors, regulators and government advisors.
Over 12 weeks, 14 finalists were given hands-on support from regulators, government agencies, investors, and mentors to adapt and tailor their solutions, ending in a finale that saw them present their ideas to a panel of expert judges.
“The Isle of Man stood out to us as a forward-thinking, agile place to pilot meaningful AI solutions,” adds van Heerden. “The Challenge provided access to an ecosystem that shares our values around ethical innovation and social impact.’’
The ETIH Innovation Awards 2026
The EdTech Innovation Hub Awards celebrate excellence in global education technology, with a particular focus on workforce development, AI integration, and innovative learning solutions across all stages of education.
Now open for entries, the ETIH Innovation Awards 2026 recognize the companies, platforms, and individuals driving transformation in the sector, from AI-driven assessment tools and personalized learning systems, to upskilling solutions and digital platforms that connect learners with real-world outcomes.
Submissions are open to organizations across the UK, the Americas, and internationally. Entries should highlight measurable impact, whether in K–12 classrooms, higher education institutions, or lifelong learning settings.
Winners will be announced on 14 January 2026 as part of an online showcase featuring expert commentary on emerging trends and standout innovation. All winners and finalists will also be featured in our first print magazine, to be distributed at BETT 2026.
