OpenAI hosts first DevDay Exchange in Brazil as São Paulo emerges as a regional AI hub
Photo credit: Gabriel Valentim
OpenAI held its first DevDay Exchange in Brazil this week, bringing developers, researchers, and industry leaders together to explore new applications for generative AI. The event, hosted in São Paulo, marked the company’s first international edition following the original DevDay launch in San Francisco.
Juan Caetano Adorno, Senior Product Manager, Founder of JCA Consulting and participant at the event, wrote on LinkedIn that “Brazil has entered the global AI map once and for all.” He added that OpenAI “brought to Brazil the same event that started in San Francisco, and made a point of really connecting with the Brazilian community.”
OpenAI, a global AI research and deployment company known for developing ChatGPT and GPT-based technologies, used the event to strengthen its engagement with developers across Latin America. Participants included key figures such as Nicolas Robinson Andrade, Head of Policy & Partnerships Brazil at OpenAI; Joe Beutler, Solutions Engineering Manager; Fabio Mori, Account Director – Education; and Tatiana Oliveira, CEO of AI Brasil.
Community engagement and new tools on display
Bruno Henrique, who works in generative AI and chatbot development, described the event as “an important moment for the technology and innovation ecosystem in Brazil.”
“Seeing up close how OpenAI is bringing the global community of developers and creators closer together is inspiring,” he wrote. “In addition to the exchanges and learnings, all participants received $250 in credits to explore OpenAI's tools, an incredible incentive to experiment, create, and transform ideas into real AI solutions.”
Henrique emphasized that the day was “about collaboration, learning, and the future of AI being built with a diversity of ideas and talents,” adding that Brazil’s creative technical community “is increasingly prepared to develop with artificial intelligence.”
Data reinforces Brazil’s growing AI presence
Gabriel Valentim, Co-Founder of nero.AI, noted that the event underscored how rapidly Brazil’s AI landscape is expanding. “Yesterday, we at nero.AI had the privilege of participating in OpenAI's first DevDay in Brazil,” he wrote. “This event showed us a little of the impact that OpenAI has generated in the global community and, especially, in the Brazilian technology ecosystem.”
Valentim highlighted new data presented by Nicolas Robinson Andrade, showing that Brazil is the second-largest country by number of developers using OpenAI tools, third in weekly active ChatGPT usage, and generates 140 million messages per day on the platform.
“This data shows the gigantic potential we have to integrate artificial intelligence into our daily lives, creating solutions with real impact, which solve concrete pains and transform businesses and people,” Valentim wrote.
Panels during the event centered on the theme “AI to Transform Brazil,” featuring Tatiana Oliveira (AI Brasil), Tiago Baeta (iMasters), and Fabio Mori (OpenAI). Adorno noted a key takeaway from the discussion: “Data and governance come before scale.”
He also observed how local startups are already using OpenAI technology in real products, citing Enter AI’s legal automation platform that applies AI to manage court cases. “Seeing ‘Legal AI Agents at Scale’ in action, backed by giants like Sequoia Capital and Founders Fund, shows the maturity our community is reaching,” he said.
Adorno concluded: “More than technology, the day was about people, collaboration and the future.”
