Baby Einstein goes gamified as Hello Einstein Studios and Gamisodes roll out interactive episodes

13 Jun

New partnership brings tap-to-play learning to toddlers and preschoolers, combining screen-time engagement with early years skill development.

Hello Einstein Studios has partnered with interactive entertainment platform Gamisodes to release Baby Einstein Interactive Episodes, a new digital product that converts traditional educational video content into playable learning experiences. The episodes are designed for toddlers and preschoolers and are now available on the Gamisodes platform.

Hello Einstein Studios produces educational media for young children and is known for its long-running Baby Einstein franchise. Gamisodes specializes in turning existing television content into mobile-friendly interactive episodes.

Tap-based episodes aim to combine play and early learning

Built for tablets and mobile devices, each episode is designed to include touch-based features that encourage young children and their caregivers to explore, tap, and solve basic problems together. Topics include letter recognition, shapes, and introductory science themes such as ocean life.

Jaime Martin, director of licensing and media at Hello Einstein Studios, says: “As we look ahead to the 30th anniversary of Baby Einstein, we’re evolving the brand with innovative content and products that continue to nurture curiosity in new and exciting ways. Now, through our partnership with Gamisodes, we’re empowering that curiosity in an entirely new way—by making our shows interactive and playable. This isn’t just an evolution of our brand—it’s a fresh, relevant way to meet the needs of today’s families.”

The first interactive episode is free to try, with a time-limited launch discount available through Gamisodes.com and the Gamisodes app on the App Store and Google Play.

Gamisodes frames the partnership as part of a broader effort to modernize legacy educational brands through interactive formats.

Davis Brimer, founder and CEO of Gamisodes, says: “This is screen time parents can feel good about. Baby Einstein is setting the pace for how legacy and active franchises can modernize and thrive. With Gamisodes, they’re not just entertaining their audiences—they’re leading a movement in the industry by delivering new opportunities for engagement, retention, and revenue growth.”

Featured