AI video privacy and analytics provider Pimloc secures $5m to fund global expansion
Image credit: Pimloc
While video has become a popular media form, concerns around transparency, security and compliance have increased in recent years.
Pimloc says it has seen 120 percent year-on-year growth in adoption of its Secure Redact Saas platform, which uses AI to detect and anonymize sensitive content in video, audio, screens, and imagery. Its technology has been used in education, law enforcement, healthcare, insurance, transport and retail sectors via SaaS, APIs, and private cloud deployments.
Pimloc claims to have anonymized nearly half a billion instances of personally identifiable information through Secure Redact.
“This is a pivotal moment for Pimloc,” says Simon Randall, CEO at Pimloc. “We’re scaling rapidly into new sectors, regions, and multimodal workflows, and this investment is a strong endorsement of the platform we’ve built and the category we’re defining. Each investor brings strategic insight – whether in AI, industry-specific domains, or international expansion – that goes well beyond capital. Their backing strengthens our ability to grow thoughtfully, unlock new high-impact use cases, and deliver the infrastructure the world needs for privacy-first AI.”
“As AI matures, trust, control, and accountability become paramount,” adds Nick Kingsbury, Partner at Amadeus Capital Partners. “Pimloc has built a platform that’s both technically sophisticated and commercially proven, with strong momentum across sectors and regions. We’re excited to back their global growth as Secure Redact becomes foundational infrastructure for privacy-first video intelligence.”
RTIH AI in Retail Awards
Our sister title, RTIH, organiser of the industry leading RTIH Innovation Awards, proudly brings you the first edition of the RTIH AI in Retail Awards, which is now open for entries.
As we witness a digital transformation revolution across all channels, AI tools are reshaping the omnichannel game, from personalising customer experiences to optimising inventory, uncovering insights into consumer behaviour, and enhancing the human element of retailers' businesses.
With 2025 set to be the year when AI and especially gen AI shake off the ‘heavily hyped’ tag and become embedded in retail business processes, our newly launched awards celebrate global technology innovation in a fast moving omnichannel world and the resulting benefits for retailers, shoppers and employees.
Our 2025 winners will be those companies who not only recognise the potential of AI, but also make it usable in everyday work - resulting in more efficiency and innovation in all areas.
Winners will be announced at an evening event at The Barbican in Central London on Wednesday, 3rd September.