HappyKids Expands partnership with Baby Einstein as it celebrates its 30th anniversary
HappyKids, a video platform aimed at children and families, has announced it is expanding its partnership with entertainment specialist Hello Einstein Studios.
As well as Baby Einstein content launching on HappyKids, the partnership will also see the launch of a new Baby Einstein app.
“With the Baby Einstein app, learning feels like playtime for babies and preschoolers,” says David Di Lorenzo, Senior Vice President of Kids and Family at Future Today.
“The growing alliance between HappyKids and Baby Einstein continues to champion quality learning experiences for young audiences through an engaging, family-friendly platform. We’re excited to share this inspiring content with families everywhere on HappyKids, where curiosity and creativity come together to make learning fun.”
“We are excited for Cal, Dean, Tinker and the whole Baby Einstein character crew to spark curiosity and learning with families through HappyKids,” adds Jaime Martin, Director, Hello Einstein Studios, Licensing & Media.
Farm Explorers, the 13-episode series from Baby Einstein will launch on HappyKids in November. Each episode will focus on a STEAM concept, helping children to engage in new ways. Another series, called Closer Look, will launch ahead of Baby Einstein’s 30th anniversary next year.
The new shows will be available in Spanish as well as English.
